- The approach involves the company’s management team, including in some cases, the Board of Directors
- Diagnosis of the company’s strengths and weaknesses (review of internal documentation, interviews with existing or potential clients and industry experts)
- Meeting with the steering committee in order to determine priority issues and strategic directions for the company
- Development of an action plan
- Setting up dedicated teams to delve into or move ahead with certain initiatives during the course of the proces
- Develop communication and monitoring tools to enable the company to successfully implement the action plan.